What Is Agritech Animation for Animal Nutrition?

Agritech animation for animal nutrition helps companies explain complex feed innovations through clear, engaging visuals. This is exactly what Hankkija achieved with their explainer video for Progres®—a natural feed additive made from Finnish conifer resin acids.
(→ Looking for a video like this? Explore our agritech animation services)

Why Gut Health Matters in Modern Farming

Even under good farming conditions, animals often suffer from intestinal inflammation. This impacts:

  • Nutrient absorption
  • Growth performance
  • Overall animal well-being

Reducing inflammation without relying on antibiotics is a top challenge in animal production – and that’s where Progres® steps in.

Progres® Explained: A Case for Agritech Animation for Animal Nutrition

Hankkija’s Progres® uses resin acids, naturally occurring compounds from conifer trees. Here’s what happens when inflammation strikes the gut—and how Progres® helps:

The Problem

  • Inflammation triggers enzymes (matrix metalloproteinases)
  • These enzymes break down collagen and tight junctions
  • Gut lining deteriorates, nutrient absorption drops
  • Harmful bacteria enter → more inflammation

The Solution

  • Progres® resin acids reduce enzyme production
  • This protects intestinal tissues and preserves structure
  • Barrier function improves
  • Animals absorb nutrients better and stay healthier—without needing antibiotics

This is a complex process—and that’s why agritech animation for animal nutrition was the perfect tool to explain it.

Behind the Scenes: Making the Progres® Animation

We worked closely with Vadim Chupasov and the Hankkija team to translate complex biological processes into visual storytelling. Key steps included:

  • Deep script collaboration: Hankkija ensured scientific accuracy
  • Clear visual metaphors: Tight junctions, enzymes, and villi damage animated clearly
  • Multilingual rollout: Plans included distributor customization and voiceover options

The video didn’t just explain—it helped open doors for new partnerships and brand trust.

What This Agritech Animation for Animal Nutrition Achieved

Although the Progres® brand was acquired by AB Vista in 2023, the animation remains a lasting asset. It demonstrates how the right explainer video can:

  • Clarify complex science for partners and investors
  • Support international distributor sales
  • Promote trust through visual science storytelling

Need an Agritech Animation for Animal Nutrition?

If you’re working on feed additives, gut health solutions, or antibiotic-free animal production, consider this: Is your science being understood by everyone who matters?

We help companies like Hankkija turn complex science into stories that excite, educate, and persuade.